Day in the Life: Marketing Associate
I always thought that posts like this were super helpful, so I wanted to take you through a day in the life of my job as a Marketing and Communications Associate for a corporate company.
When I arrive in the morning, I unlock my cabinet drawers, put my laptop on the docking station and power it up, and take out my planner. While my computer is getting situated, I will look at my planner to see what meetings I have for the day and any to-dos that I jotted down the night before. Once I’m logged in, I will open up my email to see what messages are there and will begin replying and taking note of any tasks associated with the emails. From there, I will prioritize my day and get started!
I can’t get into the specifics of what the projects that I work on entail, however, I can tell you generally what I do, project wise. I have been at my current company for over nine months and have worked on a variety of projects. Month-to-month my schedule changes depending on what the priority is, and I’ll adjust my daily workload to match it. In a given day, I will craft internal employee emails about company announcements and events and external sales emails. In my time at this company, I have also written website and collateral copy, and video scripts. I am overseeing a rebranding project and at some point will send an email to the cross-functional team working with me to ensure that everything is going smoothly and see if they have any questions. Part of my role includes maintaining company slide decks in our slide library. Periodically, I go through to make sure that the content is accurate and up-to-date. If it is not, I will connect with the team to determine how the story can be conveyed better.
In a given day, I typically have between 3-7 meetings. I enjoy collaborating with the team, however, having numerous meetings in a day requires you to be very organized. Thankfully, I love organization. My planner comes in handy here as I can prioritize tasks around my meetings. I also use OneNote to keep track of a running list of tasks, meeting notes, etc.
As I’m getting ready to wind down for the day, I will flip my planner to the next day and jot down my meeting schedule. I’ll review the tasks I completed today, as well as, my OneNote task list, and see what should get done tomorrow. I find that this really helps because when the next morning rolls around, I can jump right in and don’t need to be figuring out what I should be working on. Of course, if an email comes in the next day marked as urgent, that gets the top priority.
I have worked full-time for three companies and interned in college for three companies, let me know if you would be interested in hearing about those experiences.